PRIVACY POLICY

Introduction

BS Sports we are committed to protecting your privacy and handling personal information in a transparent, secure, and responsible manner.

This Privacy Policy explains how we collect, use, store, and disclose personal information when you interact with our website, programs, services, events, and marketing communications (including email and SMS).

By using our website or providing your personal information, you consent to the practices described in this policy.

  • We may collect personal information including, but not limited to:

    1. Contact Information

    • Name

    • Email address

    • Phone number

    • Emergency contact details (where relevant to programs or events)

    2. Participant & Booking Information

    • Athlete name and age

    • Program registrations, bookings, attendance records

    • Medical or wellbeing information voluntarily provided for safety purposes (e.g. injuries, allergies)

    3. Transaction Information

    • Purchase and booking details

    • Payment status (note: payment details are processed securely via third-party providers — we do not store full card details)

    4. Website & Usage Data

    • IP address

    • Browser type

    • Pages visited and links clicked

    • Cookies and analytics data

  • We use personal information for the following purposes:

    • Program delivery: to manage registrations, bookings, attendance, and participant safety

    • Customer communication: to send confirmations, updates, and important service information

    • Marketing & promotions: to send emails and SMS messages about programs, offers, and events (opt-in only)

    • Personalisation: to improve our services, content, and user experience

    • Payments & administration: to process transactions and maintain business records

    • Analytics & improvement: to understand website usage and improve our services

    We only collect and use personal information where it is reasonably necessary for our business operations.

  • By providing your contact details and opting in, you consent to receiving marketing communications from BS Sports via email and/or SMS.

    You may opt out at any time by:

    • Clicking the unsubscribe link in emails

    • Replying STOP to any SMS message

    Opting out of marketing communications will not affect essential service or booking-related messages.

  • We may share personal information with trusted third parties where required to operate our business, including:

    • Email marketing platforms

    • SMS communication providers

    • Booking and payment service providers

    • Website analytics and advertising tools (e.g. Google Analytics)

    These third parties are required to handle personal information securely and only for authorised purposes.

    We do not sell personal information.

    We take reasonable steps to protect personal information from misuse, loss, unauthorised access, modification, or disclosure.

    However, no method of transmission over the internet is completely secure. While we take security seriously, we cannot guarantee absolute security of information transmitted online.

  • You have the right to:

    • Access the personal information we hold about you

    • Request corrections to inaccurate or outdated information

    • Withdraw consent from marketing communications

    • Request deletion of your personal information, subject to legal and operational requirements

    Requests can be made by contacting us using the details below.

  • Our website uses cookies to:

    • Improve website functionality

    • Analyse website traffic

    • Support marketing and advertising efforts

    You can manage or disable cookies through your browser settings. Disabling cookies may affect website functionality.

Retention of Information

We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy or to meet legal, accounting, or regulatory obligations.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be published on this page, with the effective date updated accordingly.

We encourage you to review this policy periodically.

Contact Us

If you have any questions, requests, or concerns regarding this Privacy Policy or how your personal information is handled, please contact us at:

BS Sports

info@bssports.com.au